🌀 The Landa Loop: Redefining Value and Scaling Success
Actionable insights from top operators in tech.
Happy Sunday!
From the front lines of business, here are some top operator insights to chew on and explore over the weekend.
The redefinition of value in the Mexican Fintech ecosystem
“Consider the last time you heard about a new card, a new deposit account, or a new way to wire money. More often than not, these products weren’t part of the value proposition of a traditional bank. Is this a sign of market maturity or a prelude to consolidation? I’d argue it's more related to the latter.”
How Landa Talks’s guest Gabriel García da Rosa helped a Uruguayan startup with its soft launch in Mexico.
The company aimed to implement an expansion plan in a new market but required assistance with market analysis, legal matters, and PR – areas often addressed by individuals with expertise and established networks.
Gabriel assisted in building the team in Mexico, formulating the go-to-market strategy, setting goals, and acquiring the initial customer base.
In a short span of 6 months, Mexico swiftly emerged as the top-performing country, contributing to a 300% growth for the company.
Unlocking the Secrets to Closing Clients on Sales Calls
“ Scaling businesses goes beyond mere rapid expansion; it involves establishing a sustainable growth trajectory that fosters long-term success. My expertise lies in guiding businesses to focus on the levers that matter most to deliver impactful results swiftly. Whether it's optimizing business models, pricing, product launches, go-to-market plans, social media growth, retention strategies, or content marketing, I help businesses achieve revenue growth, which ultimately drives scalability.”
Marisha Lakhiani: Cohort 2
Primary skillset: Growth
Years of experience: 16
Key Companies: Mindvalley
“As a marketing visionary, I have a proven track record of success in driving the strategic vision and tactical execution, with unique expertise in combining the art, science, and technology of marketing to deliver cutting-edge solutions that drive growth and scalability on autopilot. I specialize in growth hacking to get more leads and customers and also how to retain them after.”
Landa Community Learning #6: This week, Daniela Alvarez, a member of our community, shared insights about fundraising for entrepreneurs based on her experience at Nazca and Fairplay.
Landa’s Cohort 6 and up coming Cohort 7: Congratulations to all members of Cohort 6 for successfully completing the accelerator program. Spaces for Cohort 7 are filling up quickly. Apply here.
Landa Talks: Dive into our latest episode on Spotify! Tune in to Landa Talks #4 featuring Pablo Freund by clicking here.
Have a great rest of your weekend!